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Mark Simonson notes that the period typography in the Indiana Jones movies is pretty good, except for that used on Indy's travel maps . In Raiders of the Lost Ark (1981) which is set in 1936, we see ITC Serif Gothic (designed in 1972). The wide spacing feels right, and it does have an art deco feel, but it's 1970s art deco. ( link )
 
 

Discussion

11 responses

 
  • donkeykonguk Jun 18, 2008
     
    Such an easy detail to get right.
     
  • todd Jun 18, 2008
     
    I *hate* it when people get 1970s art deco confused with 1930s art deco. It's just such a classless mistake to make.
     
  • smckenzie23 Jun 18, 2008
     
    Font fondlers, all of you!
     
  • Jim Cowie Jun 18, 2008
     
    watching movies with a font fondler is a terrible experience anyway. it's as if they have typographic tourette's. you're sitting through a quiet scene, and the camera pans across a document, and they snort and yell out "Caslon! CASLON!?"
     
  • donkeykonguk Jun 18, 2008
     
    It's a disorder called Typomania, thank you very much. Much misunderstood and incurable. http://www.spiekermann.com/​iblog/​C1097932338/​E1823448250/​index.html
     
  • donkeykonguk Jun 18, 2008
     
    You know how programmers get huffy when a movie set far in the future shows someone hacking into the pentagon using MacPaint? It's kind of like that.
     
  • gregg Jun 18, 2008
     
    dkUK, did you see the Helvetica movie? Total design pr0n
     
  • donkeykonguk Jun 18, 2008
     
    oh yeah. nsfw.
     
  • gregg Jun 18, 2008
     
    yeah, there was that capital J and capital K, the kerning just gets tighter and tighter.... my lowercase l grew a serif... it was wild.
     
  • donkeykonguk Jun 18, 2008
     
    and then an exclamation point
     
  • gregg Jun 18, 2008
     
    Also in Raiders, they find the Ark of Covenant, which wasn't built until 1981.
     
 
 
 
 

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